LATEST CASE STUDY
Elevate Health Technolgies
MY ROLE: Creative Director
SCOPE: Brand, Digital, Social, Outreach, Sales, Presentation, Video, Multi-Audience
AUDIENCE: Providers, Patients, Pharma, Payers
PLATFORM: OnePulse Connect
Healthcare, Pharma & Technology Case Studies
Creative direction for market access, HCP engagement, and patient support programs — translating complex reimbursement and access pathways into clear, compelling communications for payer, provider, and patient audiences.
End-to-end creative leadership for specialty pharmacy and health technology product launches — from naming and identity through omnichannel campaign execution across provider, patient, and commercial audiences.
Direct-to-consumer campaign creative for specialty pharmacy and women's health — developing patient-facing communications that build trust, drive awareness, and support therapy adherence across digital and print channels.
LATEST CASE STUDY
MY ROLE: Creative Director
SCOPE: Brand, Digital, Social, Outreach, Sales, Presentation, Video, Multi-Audience
AUDIENCE: Providers, Patients, Pharma, Payers
PLATFORM: OnePulse Connect
REBRAND
AscellaHealth
MY ROLE: Creative Director
SCOPE: Brand identity, digital, social, outreach, sales, events, webinar & podcast creation
AUDIENCE: Providers, Patients, Pharma, Payers, Executive Board
EVENT BRANDING
Asembia
MY ROLE: Creative Director
SCOPE: Corporate branding, event branding, digital, program support, sales promotion
AUDIENCE: Specialty Pharma, Providers, Patients, Pharma, Payers, Summit
PATIENT & MARKET ACCESS
BMS Access Support
MY ROLE: Creative Director | Mota9 Creative
SCOPE: Market access, patient support programs, internal teams, HCP marketing, omnichannel
AUDIENCE: Providers, Patients, Pharma, Internal teams
POSITIONING
RxAccess Partners
MY ROLE: Creative Director
SCOPE: Positioning, campaigns. omnichannel, trade show support
AUDIENCE: Providers, Patients, Pharma, Payers, Market Access